Set aside around one hour for this task
In this activity you will:
What you’ll need:
What is a marketing strategy?
A marketing strategy most often refers to how a business or organisation plans to attract potential customers, so letting people know it exists and engaging them.
Some important aspects that are usually included in a marketing strategy would be a brand identity (explained in the workshop), the platforms and methods you want to reach people, some key messaging and, most importantly, an understanding of who you want to reach e.g. who would be interested in using or buying your idea?
Check out this short video to go over the basics again
If you need some help using Canva, they’ve got some easy to follow tutorials
They has some useful links including recommended sites for stock images and more!
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